MTN and Industrial Conglomerate Dangote & USA Sports Apparel – Nike taken top: For most Admired Brand in Africa
By Abdul Rahman Bangura– NEW AFRICA DAILY NEWS (NADN) Freetown, Sierra Leone- The originator of Africa-focused advisory firm, Brand Leadership – Thebe Ikalafeng established Brand Africa in 2009 as a non-profit civil institution primarily to marshal an agenda for the African continent. May 25th, 2020 the Brand Leadership declared American sports outfits and gear Nike – Nike had carried the top spot for the third year in a row as the most adored brand in Africa, with mobile telecommunications group MTN and industrial conglomerate Dangote seizing top honors among homegrown brands. Established over a decade to occur simultaneously with the 2010 FIFA World Cup which was hosted for the first time on the continent by South Africa, the ‘Brand Africa 100: Africa’s Best...
Posted On 27 May 2020






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